Constructing Surveys
50 questions available
Questions
What is the first of the five cognitive processes that people engage in when responding to a survey item, according to the model presented?
View answer and explanationIn the cognitive model of survey responding, what is the final step a respondent takes before giving their answer?
View answer and explanationWhat is an item-order effect in the context of survey responses?
View answer and explanationIn the study by Fritz Strack and colleagues on item-order effects, what was the correlation between general life satisfaction and dating frequency when the dating frequency item was presented first?
View answer and explanationIn the study by Fritz Strack and his colleagues, what was the correlation between general life satisfaction and dating frequency when the life satisfaction item was presented first?
View answer and explanationWhen people are asked how often they are 'really irritated' and are given response options ranging from 'less than once a day' to 'several times a month,' what type of irritations do they tend to think of?
View answer and explanationAmong undecided voters, what percentage boost does the first candidate listed in a ballot receive simply due to their position?
View answer and explanationWhat is a primary advantage of using open-ended questionnaire items?
View answer and explanationWhat is identified as a significant disadvantage of open-ended questionnaire items for the researcher?
View answer and explanationUnder which circumstance are closed-ended items most appropriately used in survey research?
View answer and explanationWhat is the most common number of response options on a typical rating scale in survey research?
View answer and explanationAccording to the principles of survey construction, for which type of scale are five-point scales considered best?
View answer and explanationFor which type of scale are seven-point scales recommended as being most suitable in survey design?
View answer and explanationWhat is the precise meaning of a Likert scale in psychological research?
View answer and explanationIn the BRUSO model for writing effective questionnaire items, what does the 'B' stand for?
View answer and explanationWhat does the 'R' represent in the BRUSO model for writing questionnaire items?
View answer and explanationIn the context of the BRUSO model for effective questionnaire items, what does 'U' stand for?
View answer and explanationWhat does the 'S' in the BRUSO model for writing effective survey items represent?
View answer and explanationWithin the BRUSO model, what principle does the letter 'O' represent?
View answer and explanationWhich of the following is the best example of a 'double-barrelled' questionnaire item?
View answer and explanationWhen creating response categories for a categorical variable, what does it mean for the categories to be 'mutually exclusive'?
View answer and explanationWhat does it mean for the response categories of a closed-ended item to be 'exhaustive'?
View answer and explanationWhat is considered a good solution when it is not feasible to include every possible category for a closed-ended question?
View answer and explanationWhat is a primary reason a researcher might choose to leave out a middle or neutral response option on a rating scale?
View answer and explanationWhat are the two basic functions of a written or spoken introduction for a survey?
View answer and explanationTo encourage participation, what information should a survey introduction provide about the survey's sponsorship?
View answer and explanationWhat information is crucial for establishing informed consent in a survey introduction?
View answer and explanationWhat is the recommended practice for organizing the items within the main body of a survey?
View answer and explanationWhy are demographic items, such as age and gender, often presented last in a survey?
View answer and explanationAccording to the cognitive model of survey responding, which of the following is a potential retrieval strategy a respondent might use when asked about their consumption of alcoholic drinks in a 'typical day'?
View answer and explanationWhat is a primary reason that people tend to assume that middle response options on a survey represent what is normal or typical?
View answer and explanationWhat is the primary purpose of using branching questions, such as first asking 'Do you generally like or dislike ice cream?' before offering a seven-point rating scale?
View answer and explanationAccording to the BRUSO model, what is a key feature of an 'objective' questionnaire item?
View answer and explanationWhat is a visual-analog scale as a response format in a survey?
View answer and explanationIn the context of a Likert scale, what is the purpose of using reverse coding?
View answer and explanationWhat defines a closed-ended questionnaire item as being 'double-barrelled'?
View answer and explanationIn the cognitive model of survey responding, which step involves translating a mental judgment into one of the specific choices offered, such as a rating on a 1-to-7 scale?
View answer and explanationWhat practice is recommended to mitigate against item-order effects in surveys, especially online ones?
View answer and explanationIn which stage of a research project are open-ended items often used?
View answer and explanationWhat is a key difference between open-ended and closed-ended items regarding the effort required from participants?
View answer and explanationHow should a rating scale for a bipolar construct, such as liking, be designed to achieve the best reliability and validity?
View answer and explanationIn the context of the BRUSO model, what makes the question 'How many alcoholic drinks do you consume in a typical day?' potentially unambiguous?
View answer and explanationAccording to the 'Relevant' principle of the BRUSO model, what should a researcher do if a respondent's marital status is not relevant to the research question?
View answer and explanationIn the final 'edit' step of the cognitive model for survey responding, what might a respondent do?
View answer and explanationWhen creating closed-ended categories for religion, why is the set {'Christian', 'Catholic'} not mutually exclusive?
View answer and explanationWhat is the primary function of the survey introduction in the context of respondents who are caught by surprise (e.g., by a phone call or email)?
View answer and explanationIn survey research where written consent forms are not always used, what part of the survey process is particularly important for documenting and establishing informed consent?
View answer and explanationWhat is the stated reason for grouping survey items that use the same rating scale (e.g., a 5-point agreement scale) together?
View answer and explanationBased on the BRUSO model examples, which principle is most clearly violated by the question 'Are you a gun person?'
View answer and explanationAccording to the study by Strack and his colleagues, how did asking about dating frequency first impact the reported correlation with life satisfaction?
View answer and explanation