E-commerce: Digital Markets, Digital Goods

According to the opening case study on Groupon, what is the primary business challenge the company faces?

What was the estimated consumer sales of goods, services, and content in e-commerce for the year 2012?

Which of the eight unique features of e-commerce technology means that it is available just about everywhere, at all times?

The removal of organizations or business process layers responsible for intermediary steps in a value chain is called:

What is a key economic characteristic of digital goods, such as a music file or an e-book?

Which of the following is an example of business-to-consumer (B2C) e-commerce?

Yahoo, Facebook, and MSN are all examples of which Internet business model?

Which e-commerce revenue model involves charging a fee for access to content or services on an ongoing basis?

The concept of tracking the clickstreams of individuals across thousands of Web sites to understand their interests is known as:

What is Electronic Data Interchange (EDI) primarily used for?

What percentage of online B2B e-commerce is still based on proprietary systems for electronic data interchange (EDI)?

A private industrial network, which links a large firm to its suppliers and other key business partners, is also known as a:

What is the estimated value of mobile commerce (m-commerce) revenue projected for the year 2016?

Services that can tell you where your friends are meeting or where to find the nearest Italian restaurant are examples of what type of m-commerce service?

What are the two most important management challenges in building a successful e-commerce presence?

In the context of building a Web site, what is the primary difference between the 'build' and 'host' decisions?

What is a significant consequence of the high information density in digital markets?

Which revenue model is exemplified by a company like E*Trade that receives a fee for executing a stock transaction?

What is the primary goal of Search Engine Optimization (SEO)?

According to the chapter, what was the total revenue for record labels in 1999 compared to the estimate for 2012?

What is the primary value proposition of an online transaction broker like Expedia?

The use of handheld wireless devices for purchasing goods and services from any location is termed:

What technology is the foundation for location-based services in mobile commerce?

In the context of the Zagat case study, what was the primary reason Google acquired the company?

What is a major advantage of building a Web site in-house versus outsourcing?

Which technology solves the problem of needing different Web site versions for different devices by automatically changing the layout according to the visitor's screen resolution?

What is the primary characteristic of the advertising revenue model in e-commerce?

Peer-to-peer betting markets where participants bet on the outcomes of specific events, like quarterly sales, are known as:

What type of e-commerce business model is represented by a company like GettyImages.com, which provides digital photos and videos over the Web?

What is the key advantage of a 'pull-based' supply chain model over a 'push-based' model in the context of B2B commerce?

What percentage of Internet users in the United States in 2012 accessed the Internet through mobile devices?

Which of the following is NOT one of the eight unique features of e-commerce technology listed in Table 10.2?

The ability of consumers to discover the actual costs merchants pay for products is known as:

What is the primary drawback of the free/freemium revenue model?

The mapping of all significant online social relationships is referred to as:

In the Interactive Session on social commerce, which company used a dedicated team called the 'Twelp Force' to answer user questions on Twitter?

What type of goods are used in a production process, such as sheet steel for auto body production?

In the Interactive Session on location-based marketing, what was a key condition O2 had to implement for its marketing scheme to be acceptable to users?

What are the four main types of e-commerce presence a business might have in 2012?

According to the Web Site Budget figure (Figure 10.11), what two categories account for the largest percentage of a Web site's cost?

The phenomenon where a large number of people can make better decisions about a wide range of topics than a single expert is known as:

Which of the following is an example of a service provider business model?

What type of e-commerce marketing format is described as 'Text ads targeted at precisely what the customer is looking for at the moment of shopping and purchasing'?

In the context of the social graph, what theory suggests you are only six links away from any other person on earth?

Which of the following is NOT one of the three main categories of electronic commerce?

What is a primary reason that Net marketplace exchanges have often failed?

Which technology refers to a publishing method for audio and video that allows subscribing users to download files onto their personal computers or portable music players?

According to the chapter, what was the estimated size of the B2B e-commerce market in the United States in 2012?

What is information asymmetry?

How many Americans were estimated to be shopping online in 2012?