Attitudes, Behavior, and Persuasion
50 questions available
Questions
What is the definition of an "attitude" as used by social psychologists?
View answer and explanationAccording to the table on the heritability of some attitudes, which of the following attitudes has the highest heritability score listed?
View answer and explanationWhat are the three components that make up our attitudes?
View answer and explanationIn the context of attitude strength, what does cognitive accessibility refer to?
View answer and explanationAccording to the theory of planned behavior, what factor is a strong predictor of behavior?
View answer and explanationWhat is the phenomenon known as the 'sleeper effect' in the context of persuasion?
View answer and explanationWhat is the key difference between spontaneous and thoughtful message processing in persuasion?
View answer and explanationIn the study by Petty, Cacioppo, and Goldman (1981) on persuasion, under which condition were students most influenced by the expertise of the source rather than the quality of the argument?
View answer and explanationWhat is psychological reactance?
View answer and explanationWhat does the principle of self-perception suggest about how we understand our own attitudes?
View answer and explanationWhat is the overjustification effect?
View answer and explanationIn the classic cognitive dissonance study by Festinger and Carlsmith (1959), participants were paid either 1 dollar or 20 dollars to tell another person that a boring task was interesting. Which group of participants later rated the task as significantly more interesting?
View answer and explanationWhich of the following is NOT one of the ways people typically reduce cognitive dissonance?
View answer and explanationA salesperson first gets you to agree to a minor request, such as taking a car for a test drive, before asking for a larger commitment, like purchasing the car. This persuasion strategy is known as what?
View answer and explanationAccording to the table on attitude heritability in section 5.1, what is the heritability score provided for 'Roller coaster rides'?
View answer and explanationRussell Fazio and his colleagues had people either work on puzzles or watch others work on them. What did their findings indicate about the strength of the resulting attitudes?
View answer and explanationWhat does the 'principle of attitude consistency' predict about our behavior?
View answer and explanationWhich characteristic is NOT mentioned as making a communicator more effective at persuasion?
View answer and explanationFear appeals in advertising are most effective under what specific condition?
View answer and explanationThe persuasion resistance technique that involves building up defenses against persuasion by mildly attacking an existing attitude is known as what?
View answer and explanationIn the Aronson and Carlsmith (1963) study, children were threatened with either mild or severe punishment for playing with a forbidden toy. When later asked to rate the toy, which group rated it less positively?
View answer and explanationThe discomfort that occurs when we behave in ways that we see as inappropriate, such as when we fail to live up to our own expectations, is called what?
View answer and explanationA car dealership advertises a car at a very low price, but when a customer arrives, they learn that car has been sold and are then shown a more expensive alternative. This is an example of what technique?
View answer and explanationAttitudes are stored primarily in which area of the brain, according to neuroimaging research mentioned in the text?
View answer and explanationWhich of the following conditions is listed as creating a stronger attitude-behavior relationship?
View answer and explanationWhat is postdecisional dissonance?
View answer and explanationAccording to the study by Lepper, Greene, and Nisbett (1973) involving children and felt-tipped markers, which group of children played with the markers LEAST in the final free-play session?
View answer and explanationIn the study by Wilson and Schooler (1991), participants tasted strawberry jams. Which group's attitude ratings correlated most highly with the expert ratings from Consumer Reports?
View answer and explanationWhat does the text suggest is generally the strongest and most important component of attitudes, particularly in decisions like voting?
View answer and explanationHow can one make an attitude stronger according to the text?
View answer and explanationWhat is the primary reason that human beings hold attitudes?
View answer and explanationCommunicators who speak quickly and confidently are often perceived as more what?
View answer and explanationWhich condition was found to significantly increase male participants' willingness to engage in unprotected sex in the study by MacDonald, Zanna, and Fong (1996)?
View answer and explanationWhat is insufficient justification?
View answer and explanationIn the Aronson and Mills (1959) study on group initiation, which group of women subsequently reported the most liking for the boring group discussion?
View answer and explanationWhat is the primary moral of finding the right balance between reinforcement and overreinforcement when trying to change a child's attitude?
View answer and explanationAccording to the research by Brehm (1956) on postdecisional dissonance, how did women's ratings of appliances change after they chose one to take home as a gift?
View answer and explanationWhat is the key takeaway from the research on subliminal advertising discussed in Section 5.2?
View answer and explanationAccording to the table on attitude heritability, what is the heritability of the attitude toward 'Doing athletic activities'?
View answer and explanationLow self-monitors are more likely than high self-monitors to have a strong attitude-behavior relationship because they...
View answer and explanationWhich of the following scenarios best illustrates the low-ball technique?
View answer and explanationPositive self-esteem can reduce cognitive dissonance because...
View answer and explanationWhat type of processing are advertisers targeting when they use humorous commercials or feature attractive people in their ads?
View answer and explanationWhen are attitudes most likely to predict behavior according to the principle of specificity?
View answer and explanationHow long does the text say it can take for attitudes to be activated after we see an attitude object?
View answer and explanationWhat are low-ball, bait-and-switch, and foot-in-the-door techniques all based on?
View answer and explanationThe text suggests that to create genuine, lasting attitude change in a child, parents should use:
View answer and explanationWhat is the primary reason communicators who are perceived as trustworthy are effective persuaders?
View answer and explanationWhat percentage of men in Asch's conformity study gave at least one incorrect, conforming response on the critical trials?
View answer and explanationHow can positive self-affirmation impact the experience of cognitive dissonance?
View answer and explanation