Value Networks and the Impetus to Innovate
50 questions available
Questions
According to Chapter 2, what is the third theory proposed to explain why good companies can fail, beyond managerial/organizational impediments and capabilities/radical technology explanations?
View answer and explanationWhat does the concept of a 'value network' primarily define for a firm?
View answer and explanationAccording to the analysis in Figure 2.3, which value network placed the highest monetary value on an incremental megabyte of disk capacity in 1988?
View answer and explanationBased on Figure 2.4, what was the characteristic gross margin required by mainframe disk drive makers to be profitable in their value network?
View answer and explanationWhy is it difficult to plot a disruptive innovation on a conventional technology S-curve chart like the one in Figure 2.5?
View answer and explanationIn the decision-making pattern of established firms facing disruption, what was the first step observed by Christensen?
View answer and explanationWhen Seagate's marketing personnel tested the new 3.5-inch drive prototypes with their lead customers (IBM), what was the response?
View answer and explanationWhat was the result of Step 3, where established firms 'Step Up the Pace of Sustaining Technological Development'?
View answer and explanationIn Step 4 of the failure pattern, who typically formed the new companies to exploit disruptive technologies?
View answer and explanationWhat characterized the marketing approach of the start-up companies in Step 4, as they looked for applications for their disruptive products?
View answer and explanationWhat is meant by the 'asymmetrical' views of downmarket and upmarket movements described in Step 5?
View answer and explanationIn the case study of flash memory, what does the 'capabilities viewpoint' predict about which disk drive makers would succeed?
View answer and explanationWhat did the 'organizational structure framework' of Henderson and Clark predict about established firms' success with a radical technology like flash memory?
View answer and explanationAccording to the technology S-curve framework, what would one predict about the threat of flash memory to magnetic disk drives as of 1995?
View answer and explanationWhat is the ultimate prediction of the 'value network framework' regarding the efforts of firms like Quantum and Seagate to build a flash card business?
View answer and explanationWhat was the growth of the flash card market from 1993 to 1994, and what was the forecast for 1996?
View answer and explanationAccording to the chapter, what is one of the five propositions summarizing the perspective of the value network framework?
View answer and explanationWhat does the author mean when he says disruptive innovations are 'complex' for incumbent firms, even if technologically simple?
View answer and explanationWhen do established firms' decisions to ignore technologies that don't meet their customers' needs become fatal, according to Proposition 3?
View answer and explanationWhat is the 'attacker's advantage' that entrant firms have over established firms in disruptive innovations, according to Proposition 4?
View answer and explanationIn the context of product architecture and value networks, how are companies embedded in value networks?
View answer and explanationIn Tracy Kidder's 'The Soul of a New Machine,' what did the Data General employee see when he removed the cover of a competitor's minicomputer?
View answer and explanationWhat defines the boundaries of a value network, according to the chapter?
View answer and explanationAccording to the hedonic regression analysis on page 41, how much were customers in the minicomputer value network willing to pay for an incremental megabyte of capacity in 1988?
View answer and explanationWhich factor, besides a rank-ordering of product attributes, also characterizes a specific value network?
View answer and explanationHow did Seagate's forecast for annual sales of the disruptive 3.5-inch drive compare to the forecast for a new sustaining 5.25-inch drive model (the ST412)?
View answer and explanationBy 1991, what was the status of Seagate's 3.5-inch drive sales, years after its belated introduction?
View answer and explanationBy 1995, what percentage of the flash card market had Quantum and Seagate managed to capture?
View answer and explanationWhat does the 'technology mudslide hypothesis,' mentioned in Chapter 1 and revisited in Chapter 2, suggest?
View answer and explanationThe popular slogan 'stay close to your customers' appears to be what kind of advice, according to the findings in Chapter 2?
View answer and explanationWhat was Seagate's response between 1985 and 1987 after its executives shelved the 3.5-inch project?
View answer and explanationWhat is the key difference between the capabilities explanation for failure and the value network explanation?
View answer and explanationAccording to the chapter, why do sustaining projects almost always preempt resources from disruptive projects in established firms?
View answer and explanationHow did start-ups like Conner Peripherals manage to move upmarket after establishing a base in an emerging market?
View answer and explanationAccording to the value network framework, what is the predictive power of technology S-curves?
View answer and explanationIn the mainframe computer value network shown in Figure 2.2, what were the key performance attributes for disk drives?
View answer and explanationWhat happened to the founders of the 8-inch drive maker Micropolis, and the founders of Shugart and Quantum?
View answer and explanationWhat was the initial application for flash memory that accounted for 1.3 billion dollars in industry revenues by 1994?
View answer and explanationHow did Seagate enter the flash market in 1993, according to the text?
View answer and explanationWhat does Clark's concept of 'technological hierarchies' focus on as a key determinant of a company's capabilities?
View answer and explanationThe research of Tushman, Anderson, and their associates found that firms often failed when a technological change did what?
View answer and explanationIn the author's synthesis, what determines a firm's perceptions of the economic value of a new technology?
View answer and explanationWhat type of product innovation did the architectural design of a mainframe MIS system, as shown in Figure 2.1, represent?
View answer and explanationWhat happens to the allocation of resources in established firms, according to the pattern described on page 36?
View answer and explanationIn Figure 2.2, what different set of firms supplied disk drives for the Computer-Automated Design value network versus the Corporate MIS value network?
View answer and explanationThe theory that a firm's organizational structure determines its ability to innovate in certain ways is primarily associated with which scholars mentioned in the chapter?
View answer and explanationWhat was the result of established firms belatedly jumping on the disruptive technology bandwagon in Step 6?
View answer and explanationWhat does the author identify as the primary reason for Seagate's decision to shelve the 3.5-inch drive in 1985, as described on page 51?
View answer and explanationIn the author's analysis, where do the opposing strengths and weaknesses of incumbent and entrant firms in innovation come from?
View answer and explanationAccording to the value network framework, why did the initial applications for flash memory appear in devices like cell phones and not computers?
View answer and explanation